Just as there are different levels of quality in automobiles, there are
different levels of quality in candles. There will always be those that
will buy a Ford Focus and there will always be those that are willing
to pay for a Cadillac Escalade, in every community. And why are they
willing to pay the higher price … because of performance.
Our Candles represent the Gourmet Candle market. Because
our candles are made with plant material they burn clean with no yucky
black soot around the jar and they are non-toxic. They burn evenly with
no tunneling down the middle so you won’t have a ton of leftover wax
and the scent will last all the way to the last burn.
People are willing to pay, not only for high performance, but also for
healthier alternatives. Thus, the popularity of the “Go Green” movement.
Our company has been at the forefront of that trend.
Our competitors are not the “Walmart candle” but rather companies like
Yankee, PartyLite, and Gold Canyon Candles. Have you ever purchased
a Yankee Candle at the Mall? Yankee is now selling a line of candles at
Target. A 10 oz jar for $17.99. With our Gourmet Candle – 16oz at $18.95,
many would say our candle does very well because we have exceptional
value — high performance at a reasonable price. Even the discount stores
can’t beat our pricing.
In fact, there is a whole segment of candles in the gourmet market that are
priced well over our $18.95. If you’ll do some research on the internet, you can find gourmet candles that sell for $50 or more! So Candle Lovers are excited about our pricing.
All candles are not the same. Yes, you could get any ole candle at the Dollar Store. However, you would have to buy numerous candles to get the same first class performance and burn time that you would get from one premium Gourmet Candle. Thus, ounce for ounce, you wouldn’t be paying less for that ‘cheaper’ candle after all.
My recommendation to you would be to try our Gourmet Candle and
see why our repeat customers find it to be a phenomenal value.
http://www.yourcandle.scent-team.com/shop/home.php
Let me know what additional questions this ‘conversation’ brings up for you. I am glad to get you the answers you need to feel confident that you will be purchasing the Best Performing Candle on the market.
